Shop by
Category

CSR

Corporate Social Responsibility

Gurugram, March 30, 2021: As a CSR Initiative Droom has started a program called Adopt a family for proving food during the Coronavirus lockdown to feed underprivileged and daily wagers. One can adopt a family for just 500 rupees and can adopt as many families as they want. We have partnered with Robin Hood Army for ground distribution support.

Droom launches #Engage Campaign for its Employees in association with Dream Girl Foundation: Droom Army Back to the Ground Action.

The company operating with a 100% workforce from Doom Headquarter in Gurugram

Gurugram, March 03, 2021: Droom, the largest online Automobile marketplace has unveiled a campaign named #Engage for Droom employees to promote more collaboration and engagement between different stakeholders and departments. Droom encourages employees to connect and collaborate still following the social distancing norms. These meetings will help employees thank people for all the help that they have extended to them to complete work in the COVID era and appreciate each-other efforts.  The company operating with a 100% workforce (300+ employees) from Doom Headquarter in Gurugram.

Under the one-week campaign of #Engage, each employee can appreciate the unique qualities of their colleagues on specially designed postcards by Dream Girl Foundation, an NGO working for the upliftment of Girl Child. Droom employees will purchase the handmade postcards from the NGO team to thank each other for their best quality to be supportive during work from Home. Work-stations will be full of colorful cards designed by these young girls and words of appreciation put in by colleagues. 

The effects of Covid-19 have certainly forced organizations to change their workplace and have changed the way people work, and communicate with their colleagues and clients, but it has not really taken off in a big way as it is considered less productive and exhausting.  People wanted to get back to their workplaces for a better outcome with better collaboration and with that Droom decided to perpetuate a common work culture between inter-departments. 

Speaking on the campaign #Engage, Sandeep Aggarwal, Founder & CEO, Droom said, “Start-up culture like us is driven by energy and passion at Droom and we are just making sure that people interact and ideate face to face will bring back the energy on the floor. There is a massive need within employees to get back to a sense of pre-pandemic normalcy in their working life and allowed teams to engage in conversations, work on new ideas and connect back with the organization. Also, we need to understand that while cutting-edge technologies are taking over the world, but human intervention will undoubtedly be required. Technology isn’t replacing humans, rather, humans and technology must work together to achieve optimum results.”

Droom allocates Rs. 1 Crore for CSR to help Real Heroes, Police Station and Hospital to be sanitized with Germ Shield Coating

The service will be offered on Pan India basis via Germ Shield Store network

Gurugram, June 23, 2020: Underlining its commitment towards the wellbeing of Real Heroes of India, Droom allocates Rs. 1 crore in CSR for the sanitization initiative. Droom is extending its Germ-Shield sanitization coating service to sanitize sensitive surfaces in police station and hospital in each city having Germ Shield Store. Droom will provide Germ Shield coating service to minimum of 1 Police Station and 1 hospital in each city where the company has Germ Shield Store.

Droom currently has network of 82 Germ Shield Stores in 26 different cities. The Germ Shield store network would be of 250 in 50+ cities by end of July 2020.

Droom has created India’s first-ever fully technology and AI driven antimicrobial coating treatment – Germ Shield for any type of surfaces or material. This is India’s most scientific way of protecting any surface from all types of microbes. The material used for coating is approved by EPA of the USA and has been proven effective against most viruses, germs, bacteria, molds, fungus, and algae including all droplet-based viruses. Germ Shield technology is also ISO - 9001-2015 & ISO-14001-2015 certified.

Germ Shield not only kills 99.9% germs but also inhibits regrowth of microbes for 90-120 days. This is because Germ Shield is a coating and not cleaning. Germ Shield creates an invisible coating with spikes that ruptures the cell membrane of any microorganism. This coating is odorless and leaves no spot. It creates an equally effective coating on all surfaces including porous surfaces such as fabric, leather, etc.. With each Germ Shield coating treatment, a rapid test for contamination level is generated using the Relative Light Unit (RLU) swab test, which is conclusive, objective, and unbiased. For every treatment, Droom issues a 90-day validity certificate and issues post-treatment RLU levels. Droom also offers a 100% money-back guarantee for Germ Shield for 90 days.

Sandeep Aggarwal, Founder & CEO, Droom said, “This Pandemic has disrupted life as we know it, and the frontline heroes who work outside the safety of their homes are the most vulnerable in this situation. In this fight against the pandemic, our aim is to protect these individuals through our state-of-the-art services. We will continue to extend all possible help to our heroes until the pandemic comes to a close.”

The Germ-Shield technology is quite versatile and can be used not only for vehicles, but also for elevators, ATM, and other facilities such as residential complexes, hospitals, schools, and offices, among others. The treatment can be delivered at Doorstep or fixed location with a national level Germ Shield Store network. The service delivery includes Droom’s ECO App, an AI, IoT, and geo-mapping based technology solution with all sorts of reporting, dashboarding, standard operating procedures, propriety coating process, and quality checks.

About Droom:

Droom is an AI and data science-driven online transactional platform, which offers 21st-century experience in buying and selling of used and new automobiles in India and other emerging markets. Droom has built an entire eco-system around used automobiles for the digital economy, including Orange Book Value (used vehicle pricing engine), Eco (1,000+ points vehicle inspection), History (history records for used vehicles), Discovery (dozens of pre-buying research tools) and Credit (India’s first and only marketplace for a used auto loan and dealer financing). Droom not only caters to individual buyers and sellers, dealers, and large enterprises for buying and selling but also manages the entire life cycle and all automobile ancillary services.

Droom has four marketplace formats i.e. B2C, C2C, C2B, and B2B, and three pricing formats - Fixed Price, Best Offer, and Auction. The platform offers a wide range of categories from bicycle to plane and all automobile services such as Warranty, RSA, Insurance and Auto Loan.

With 80% market share of the automobile transactions online, Droom is India’s largest automobile platform online and 4th largest E-Commerce company. Besides India, Droom is available in Singapore, Thailand, and Malaysia. While OBV is available in 38 countries globally, making OBV world’s number one benchmark pricing engine.

The company is currently generating $1.3 Billion in annualized GMV and growing at a rate of 100% Y/Y. Droom has a presence in 1031+ cities across India (India’s largest hyper-local marketplace), 350K+ auto dealers (largest auto dealer platform in World), 45 Million+ monthly visitors, nearly 12 Million+ app downloads, and 6.5 Million+ Facebook followers.

Droom is a Singapore Holding Company with subsidiaries in India and the United States. The company has so far raised close to $125 Million over six rounds of funding. Some of the prominent investors are Lightbox, Beenext, Beenos, Digital Garage, Toyota Tsusho Corporation, and Integrated Assets Management.

Media Contact:

Shashank Sethi – Director – Corporate Communications , Droom

Email: Shashank.sethi@droom.in

Mobile: +91-9958196997

Droom extends its Germ-Shield technology to sanitize the fleet of Gurugram Police

The sanitization drive is aimed at protecting the police force of Gurugram against droplet-based viruses

Gurugram, April 02, 2020: In a bid to protect the frontline warriors amid the Coronavirus crisis, Droom, India’s largest and pioneering online automobile transactional marketplace, has announced a fleet sanitization drive for Gurugram Police. Through this initiative, Droom has extended its Germ-Shield technology to deeply sanitize the fleet of cars and bikes currently used by Gurugram Police.

Germ-shield, a technology launched under Droom Health, is an antimicrobial surface protection shield for cars and two-wheelers. Proven to be effective against SARS and other droplet-based viruses for up to 3 months, it guards surfaces against harmful microbes by inhibiting the growth of microorganisms such as bacteria, algae, yeast, mold, and mildew. The technology polymerizes (bonds) to any surface resulting in a strong, durable, invisible and effective barrier with a 99.99% microbial reduction rate.

Speaking on the initiative, Sandeep Aggarwal, Founder & CEO – Droom, said, “Just like the health workers, the country’s police force is also at the forefront of the fight against Coronavirus. This fleet sanitization drive for Gurugram Police is a part of Droom’s contribution towards the protection of these brave warriors and real heroes of our society. Our Germ-Shield solution will inhibit the accumulation of on automobile surfaces, ensuring utmost hygiene and protection against the fast-growing virus spread. While our technology provides safety from viruses for 3 months, keeping in mind the challenge that Gurugram police faces while dealing with the Pandemic, we will be sanitizing their several vehicles on a daily basis until the nation achieves victory over COVID-19”

Commenting on the sanitization drive, Mrs. Nitika Gahlaut, IPS DCP Headquarters, Gurugram, said, “We are grateful to Droom for launching this service and protecting us against the highly-contagious Coronavirus. It is our duty to ensure the health and safety of citizens and staying protected from the virus ourselves is a big part of protecting others. A major element of containing the Coronavirus contagion is inhibiting surface-to-surface transmission, and Droom’s Germ-Shield technology is a big step towards this goal.”

About Droom:

Droom is an AI and data sciences-driven the online transactional platform, which offers 21st-century experience in buying and selling of used and new automobiles in India and other emerging markets.  Droom has built an entire eco-system around used automobiles for the digital economy, including Orange Book Value (used vehicle pricing engine), Eco (1,000+ points vehicle inspection), History (history records for used vehicles), Discovery (dozens of pre-buying research tools) and Credit (India’s first and only marketplace for used auto loan and dealer financing).  Droom not only caters to individual buyers and sellers, dealers, and large enterprises for buying and selling but also manages the entire life cycle and all automobile ancillary services.

Droom has four marketplace formats i.e. B2C, C2C, C2B, and B2B, and three pricing formats - Fixed Price, Best Offer, and Auction. The platform offers a wide range of categories from bicycle to plane and all automobile services such as Warranty, RSA, Insurance and Auto Loan.

With 80% market share of the automobile transactions online, Droom is India’s largest automobile platform online and 4th largest E-Commerce company. Besides India, Droom is available in Singapore, Thailand, and Malaysia. While OBV is available in 38 countries globally, making OBV world’s number one benchmark pricing engine.

The company is currently generating $1.3 Billion in annualized GMV and growing at a rate of 100% Y/Y. Droom has presence in 1031+ cities across India (India’s largest hyper-local marketplace), 350K+ auto dealers (largest auto dealer platform in World), 45 Million+ monthly visitors, nearly 12 Million+ app downloads, and 6.5 Million+ Facebook followers.

Droom is Headquarter in India with subsidiaries in the United States. The company has so far raised close to $125 Million over six rounds of funding. Some of the prominent investors are Lightbox, Beenext, Beenos, Digital Garage, Toyota Tsusho Corporation, and Integrated Assets Management.

Media Contact:

Shashank Sethi – Director – Corporate Communications , Droom

Email: Shashank.sethi@droom.in

Mobile: +91-9958196997

Droom actively furthers environmental consciousness; sets an example through its ‘Droom Bindaas Ghoom Let’s Go Green’ campaign

This initiative falls in line with the company’s long-standing aim of bringing about a change and delivering value for the environment and the society

Gurugram, October 16, 2019: In a bid to combat the menace of environmental pollution,Droom, India’s largest and pioneering online automobile transactional marketplace, introduced its ‘Droom Bindaas Ghoom Let’s Go Green’campaign. This is one of the several thoughtful initiatives undertaken by the company to contribute to the society, and falls completely in line withthe government’s vision of transforming Delhi NCR into a clean and green city. Aspart of this campaign, each and every employee pledged to curb the evils of pollution by planting 1000+ saplings of the hypoestes variety all around the Droom Campus in Gurugram.

Since its inception, Droom iscommitted tocontributing great value to the society and has been actively involved in furthering and developing sustainable solutions and practices. Through this campaign, the brand seeks to strengthen the global-scale‘Go Green’ initiative by lending its wholehearted support to the same. Hypoestes is a polka-dotted plant species that is well known for its oxygen-enriching ability and was therefore selected for this intensive green plantation exercise by Droom. Considering how the pollution levels arealarmingly high in Delhi NCR,initiatives like these can help bring about a significant difference and serve as an ideal example for others to follow.

Commenting on this campaign, Sandeep Aggarwal, Founder and CEO, Droom remarked,“At Droom, we are deeply passionate about and proactive towards contributing to those causes that bring about a positive impact on the community and the environment. For instance, we have previously initiated and partaken in several such drives, including our‘Talking God’ campaign which dealt with road rage and the ‘Ambulance First’campaign to encourage responsible driving. Our ‘Droom Bindaas Let’s Go Green’ campaign is an important exercise in the same direction. The campaignhas been quite successful and enriching already, as Droom Campusrecently established itself as one of the cleanest and greenest office premises in the country. As corporates, it is our moral responsibility to contribute to the society that we thrive in, and I hope other organizations realize the same and commit themselves to such meaningful causes as well.”

Droom’s passionate involvement in the ‘Go Green’ campaign is in sync with the growing consciousness of the global business environment to integrate sustainable measures within its organizational culture. Such corporate-led movements can help generate greater awareness towards pressing societal and environmental concerns, thus paving way for tangible positive actions.Through this initiative, Droom continues to strengthen its position as one of the most morally conscious and socially responsible enterprises in India and around the world.

About Droom:

Droom is an AI and data sciences-driven online transactional platform, which offers 21st century experience in buying and selling of used and new automobiles in India and other emerging markets.

Droom has built an entire eco-system around used automobiles for the digital economy, including Orange Book Value (used vehicle pricing engine), Eco (1,000+ points vehicle inspection), History (history records for used vehicles), Discovery (dozens of pre-buying research tools) and Credit (India’s first and only marketplace for used auto loan and dealer financing). Droom not only caters to individual buyers and sellers, dealers, and large enterprises for buying and selling but also manages the entire life cycle and all automobile ancillary services.

Droom has four marketplace formats i.e. B2C, C2C, C2B, and B2B, and three pricing formats - Fixed Price, Best Offer, and Auction. The platform offers a wide range of categories from bicycle to plane and all automobile services such as Warranty, RSA, Insurance and Auto Loan.

With 80% market share of the automobile transactions online, Droom is India’s largest automobile platform online and 4th largest E-Commerce company. Besides India, Droom is available in Singapore, Thailand, and Malaysia. While OBV is available in 38 countries globally, making OBV world’s number one benchmark pricing engine.

The company is currently generating $1.3 Billion in annualized GMV and growing at a rate of 100% Y/Y. Droom has presence in 920+ cities across India (India’s largest hyper-local marketplace), 300K+ auto dealers (largest auto dealer platform in World), 45 Million+ monthly visitors, nearly 12 Million+ app downloads, and 6.5 Million+ Facebook followers.

Droom’s India headquarter is in Gurugram with a team size of 520+. Droom is a Singapore Holding Company with subsidiaries in India and the United States. The company has so far raised close to $125 Million over six rounds of funding. Some of the prominent investors are Lightbox, Beenext, Beenos, Digital Garage, Toyota Tsusho Corporation, and Integrated Assets Management.

Media Contact:

Shashank Sethi – Associate Director – Corporate Communications , Droom

Email: Shashank.sethi@droom.in

Mobile: +91-9958196997

Sandeep Aggarwal Foundation partners with Robin Hood Army for their Mission5 – 5 Days, 500 Villages & 5 Million People; Giving “Freedom From Hunger” to less fortunate this Independence Day

As a part of the partnership, Droom hosted a food collection drive at Droom Campus and garnered a 4325 kg of grains with contribution made both by employees as well as by Sandeep Aggarwal Foundation

Gurugram, August 13, 2019: In a bid to reach out to the lesser fortunate sections of society and empower them with ‘Food Freedom’,Sandeep Aggarwal Foundation, supported by Droom, India’s largest and pioneering online automobile transactional marketplace organized a food collection drive at its campus. As part of this noble initiative marking the 73rd Independence Day, the company has collaborated with volunteer-based zero-funds organization Robin Hood Army for its campaign #Mission5. Droom succeeded in collecting anenormous amount of 4325 kg of food items both from the employees as well as Sandeep Aggarwal Foundation, established under the aegis of Droom’s Founder and CEO.

Armed with the purpose to collect staple food items for the underprivileged, the food collection drive witnessed a proactive participation. The enthusiasm resulted in a remarkable collection of 1544 kg of uncooked rice, 2020 kg of flour (atta), and 670 kg of uncooked pulses (dal). Of the total 4325 kg of staples collected, over 2325 kg was contributed by the employees and 2000 kg by Sandeep Aggarwal Foundation to keep up with the contribution made by Droomers.The food collected got distributed among the less fortunate residing in villages in Gurugram, where the need for food is most severe.

Sharing an insight into this initiative, Sandeep Aggarwal, Founder & CEO of Droom remarked, “The situation regarding availability of food is dire in our country, rendering a major segment of the population famished. At a time like this, it is our duty to step up and have a proactive stance towards the same. We believe that any contribution made, regardless of the quantity, will give Freedom from Hunger to our fellow countrymen. Therefore, this Independence Day, we at Droom strive to extend our wholehearted support towards Robin Hood Army’s #Mission5 and have vowed to distribute the food collected among the underfed segments of the society.”

Droom tied up with Robin Hood Army and organized this food collection drive to contribute tothe latter’s initiative #Mission5. Through this project, the organization aims at covering 500 villages over 5 days, distributing the collected food to over 5 million underprivileged citizens.Robin Hood Army acknowledges Droom’s employees and Sandeep Aggarwal Foundation’s collective contribution as the highest quantity of food that it has ever received from any organization.

Appreciating the contribution made by Droom, Nitin Saxena, Zonal Lead, Robin Hood Army said, “Even after 72 years of Independence, it is unfortunate how over 194 million citizens go to sleep with an empty stomach on a daily basis. The real challenge is not lack of food but its unavailability to those who need it the most. This is why we at Robin Hood Army undertook the project #Mission5, to mobilize grains among the underprivileged. We believe that serving one’s countrymen is the biggest act of patriotism that one can partake in, and we are verygrateful to Droom and Sandeep Aggarwal Foundation for collectively being the biggest contributor that we have witnessed in all our causes.”

The distribution drive has already been initiated by the volunteering team of Droom along with the volunteers from Robin Hood Army, covering small villages like Ghata village and Sai ka Aangan near Gurugram at present. Through initiatives such as this, Droom has succeeded in establishing itself as an organization that looks beyond profits and aims at asserting a positive impact in the society.

About Droom:

Droom is the 3rd largest E-commerce company in India in terms of GMV and the largest online auto marketplace for buying and selling new and used automobiles with over 80% market share of the automobile transactions online.

Droom is headquartered in Gurugram, India, with a team size of 480+. Droom has four marketplace formats i.e. B2C, C2C, C2B and B2B, and three pricing formats - Fixed Price, Best Offer and Auction. The platform offers a wide range of categories from bicycle to plane and all automobile services such as warranty, RSA, insurance and auto loan.

About Sandeep Aggarwal Foundation

The Sandeep Aggarwal Foundation is committed towards the welfare of underprivileged children and women. Its vision is to empower and unleash the true potential of every individual. The foundation has conducted several activities supporting differently-abled children and underprivileged women since the last year and aims to continue its efforts of offering them a livelihood and quality of life they rightfully deserve.

About Robin Hood Army:

The Robin Hood Army is a volunteer based, zero-funds organization that works to get surplus food from restaurants and the community to serve less fortunate people.

Our local chapters are run by friends and colleagues, who hope to create a difference in their own unique way. For example, restaurants in the neighbourhood Green Park, will contribute to the homeless of the locality, through volunteers who live in Green Park. Our “Robins” are largely students and young working professionals – everyone does this in their free time. The lesser fortunate sections of society we serve include homeless families, orphanages, patients from public hospitals, and old age homes.

Media Contact:

Shashank Sethi – Associate Director – Corporate Communications , Droom

Email: Shashank.sethi@droom.in, press@droom.in

Mobile: +91-9958196997

Education for All: Sandeep Aggarwal Foundation’s Unique campaign for underprivilege children supported by Droom

New Delhi, 15th July, 2017:Furthering its commitment towards the welfare and support of underprivileged children and woman, Droom, India’s pioneering online automobile transactional marketplace, today organizes a super exciting activity for children on the occasion of Youth Skill day, July 15th.The campaign is a part of Droom’s Founder and CEO, Sandeep Aggarwal Foundation.

The campaign is a daylong event which includes a walk for “Clean Society-Clean India” to promote “Swachh Bharat Abhiyan”, couple of creative activities such as Drawing competition and teaching some mind-blowing magic tricks to children of NGO - ZOE MISSION. These magic tricks were demonstrated and taught to kids by Droom Employees itself. Over 50 kids participated in this event.

The Sandeep Aggarwal Foundation, founded by Droom Founder and CEO, Sandeep Aggarwal is also sponsoring the education of 30 children for a year. The Foundation is also supporting especially abled children and underprivileged women since last year through one of its campaign.

Speaking on the launch of the campaign, Sandeep Aggarwal, Founder and CEO, Droom, commented, “As a thoughtful‘people’s’ organization which believes in spreading love and joy, we have always been committed towards the welfare of underprivileged children and woman. This is a small step towards that goal. Who knows, through our initiative, there emerges a great artist or a great magician? Many children fail to get wings for their ambitions to take off, due to the lack of opportunities and resources. It is our effort to bridge this gap so that no children are deprived of a livelihood they rightfully deserve.”

About Droom:

Droom is India’s first and only online marketplace for buying and selling new and used automobiles. At over 65% of the automobile transactions market share online, Droom is the largest auto portal in India. Droom is not only the largest online automobile platform in India but also the 4th largest E-commerce company in India in terms of GMV. The automobile platform is category, seller, price, condition, and geography agnostic.

Droom platform has four marketplace formats i.e. B2C, C2C, C2B and B2B, and three pricing formats - Fixed Price, Best Offer and Auction. The platform offers wide range of categories from bicycle to plane and all automobile services such as warranty, RSA, insurance and auto loan. Droom uses data science to build trust at scale with a US Patent technology called Full Circle Trust Score. Droom has also built the de-facto pricing standard for used vehicles in India – OBV, which has a US patent. Droom has built the entire ecosystem for India so that the transaction for used automobiles can take place with least degree of information asymmetry and morale hazard.

It has built tech and data science heavy tools to create the entire ecosystem around used automobiles, including OBV (pricing engine), Eco (121 points vehicle inspection), History (200 mil vehicle history records), Discovery (dozens of pre-buying tools) and Credit (India’s first and only marketplace for used vehicles loans).

Droom is currently doing $554 Mil+ in annualized GMV growing at the rate of 350% Y/Y, 159K+ auto dealers (largest auto dealer platform in India), presence in 500+ cities across India (largest hyper local marketplace), 24 Mil+ monthly visitors, nearly 5.8 Mil+ app downloads and 5 Mil+ Facebook community.

Droom has the best unit economics as compared to any other E-commerce platform in India. The company spends less than 5% of GMV to run marketing and the entire cost of the company is less than 4% of GMV in terms of the net burn. Droom is the only E-commerce platform which has successfully built the cost advantage and sophistication of the tech platforms with the strong data science layer, nobody else has been able to do it in India.

Droom is founded by Sandeep Aggarwal, who previously founded ShopClues at his house in California in Oct 2010, which became 5th Unicorn in India by January 2016. Droom is a Singapore Holding Company with its subsidiary in India and United States. Droom has so far raised close to $45 million dollars in four rounds of funding. Droom is head quartered in Gurgaon, India with a team size of 260+.

Droom unveils hard-hitting on-ground social media campaign on Road Safety

As part of the campaign, the company launched a video which encapsulates its on-ground initiative, titled “Talking God”.

The campaign provides information about what to do and what to not while driving, in order to ensure safety.

New Delhi, June 21st, 2017: Upholding its commitment towards corporate social responsibility, Droom, India’s pioneering online automobile transactional marketplace, today unveiled its new and unique media campaign on road safety. It involves “Talking Gods” warning people to drive slowly and safely. The company also released a pocket book which contains all the necessary information about vehicles, road safety rules, and emergency numbers. It also has A to Z of Road safety, quite literally, as every alphabet represents one road safety rule.

Talking about the interesting campaign, Sandeep Aggarwal (founder & ceo) Droom said, “There had been a death toll of over 57,000 people last year, because of speeding cars - but no one was paying heed. We wanted to do something about it. We wanted to ask people to “slow down” in a voice they cannot afford to ignore. Most cars sold in India comes with pre-fitted idols of Gods on dashboards. We equipped these deities with accelerometers, thereby lending them a pre-recorded voice. Whenever the person behind the wheels overspeeds, the “Talking God” warns them saying things like – “Why are you in such a hurry to meet me child? Drive slow, Drive safe” and then, “Your soul is permanent, but your body is not. Drive slowly.” And other warning statements, along the same lines.”

“We fitted the idols in all the cars sold through our app, with the talking God", he added.

The “Talking God” video can be found here.

Till date, the drive home message on road safety video has been viewed 228,000 times and reached to over 650,713 people. Likes and shares on Facebook stands at 8,400 and 1,979, as of now.

The responsible corporate citizen has recently achieved 1 lakh premium Sellers milestone and aims to reach the 1,50,000 seller mark by the end of this calendar year.

In a one-of-a-kind initiative, Droom commemorates Father’s Day showering love and care on underprivileged children

Organizes a day out with movie screenings, special meals and exciting activities.

New Delhi, June 17th, 2017: Furthering its commitment towards being a thoughtful ‘people’s’ organization which believes in spreading love and joy, Droom, India’s pioneering online automobile transactional marketplace, decides to celebrate Father’s Day by sprinkling love into the lives of young deprived children. As a part of the initiative, Droom is organizing the special screening of Sachin: A Billion Dreams at PVR Naraina.

Sachin Tendulkar is an inspiration for cricket lovers as well as fence sitters across three generations. Cricket is akin to religion in India and Sachin being the God, nothing inspires the kids of this generation more than the way little master does. With this thought in mind, we decided to organize the special screening of the recent documentary on the life and career of the master blaster.

Commenting on the unique initiative, Sandeep Aggarwal, Founder and CEO, Droom, commented, “Traditionally, we have been celebrating Father’s Day by reveling fatherhood and the special father-child bond. This time we thought of doing something entirely different. Why not inspire, motivate and encourage unfortunate underprivilege kids by pampering them with love and joy, this Father’s Day? This is where the idea bore its genesis from. We will be interacting with the children and speak with them about leadership, problem solving approach and sense of responsibility through fun filled people development activities, inspirational movie and outing sessions, lunch with kids and doing a plethora of other similar kind of activities, through the day.”

Speaking on the occasion he added “My father has a key role to play in making me who I am today. As a kid and even now, I have always looked up to my father and tried to emulate him in everything he does. Helping people is something I imbibed from my father and I want to make the most of every opportunity which comes my way. I would like to be a father-figure to these underprivileged kids and help them in whatever way I can.”

Droom will be volunteering with Smile Foundation’s Mission Education Programme, which promotes education and healthcare of the underprivileged children coming from backward rural and urban locations. The program promotes and catalyzes universal education among underprivileged children, build the process to induct these children into mainstream in a sustained manner, strengthen their abilities to cope up with the formal education system, enable them to emerge as productive assets and establish the foundation for nation building.

Speaking on this occasion, Mr. Santanu Mishra, Co- Founder and Executive Trustee, Smile Foundation said : India is home to one of the largest young population in the world, a greater portion of which is still uneducated and Education is the only way to come out of the vicious cycle of poverty. We are thankful to Droom  to extend their support for this initiative and share our vision for a better future of our children.

At present, the Mission Education initiative of Smile Foundation is directly benefiting to 23,000 children through 91 projects across 21 states in India. The day long community activity will be organized on 17th June.

About Smile Foundation

Smile Foundation is a national level development organisation founded in 2002 by a group of young corporate professionals who wereinspired by Senge's philosophy - "Sustainability, social equality and the environment are now business problems. And corporate leaders can't depend on governments to solve them ..." (Peter Senge, Founder, Society for Organizational Learning). The founders recognized the need to facilitate and work with grassroots initiatives in India towards a civic driven change for effecting positive changes in the lives of underprivileged children, their families and communities.

The Foundation is working with a holistic approach in alignment with the Millennium Development Goals and now the Sustainable Development Goals of social development vis-à-vis ensuring accessibility to quality education for children, maternal and child healthcare, skill enhancement for youth and empowerment of women and girls.

The Foundation is directly benefitting over 400,000 children and their families from poor economic and social background every year, through more than 200 live projects on four thematic areas of Education, Healthcare, Vocational Skill Development and Empowerment of Women and Girls in over 950 remote villages and slums across 25 states of India.

The Foundation’s Mission Education Programme catalyzes improvement in learning outcomes of children in a joyful surrounding through participatory teaching learning materials, capacity building of teachers, nutrition support to children and infrastructure support, in partnership with competent community organizations. The Foundation invests in designing and delivering standardized processes to lay a strong educational foundation among the children from underprivileged background. As a result children get mainstreamed and are able to do well.

Download App