TVS Motor Company is the third largest two-wheeler manufacturing company in India. Majority of the revenue generation of TVS Group happens through its motor division. Annually, TVS sells around 3 million units of the bike with a capacity of over 4 million vehicles. To add to these mammoth statistics, they are the 2nd largest two-wheeler exporter in India with exports to over 60 countries. There are more than 3 crore (30 million) customers who ride TVS scooters.
Much of TVS success’ can be credited to Suzuki as well wherein they shared a 19-year relationship before ending it in 2001. The collaboration was aimed at technology transfer to enable design and production of the two-wheelers catering to Indian market needs. Together they launched models such as the Suzuki Supra, Suzuki Shoguri, Suzuki Samurai and Suzuki Shaolin before parting ways. TVS paved its own way and entered into an agreement wherein Suzuki had to sign a 30-month moratorium wherein the Japanese brand promised not to enter the Indian market.
Talking about the recent TVS scooters in India, there are about 5 scooter models being offered by the manufacturer. These include – TVS Jupiter, Scooty Pep Plus, Scooty Zest, Wego and XL 100. Among these models, the entry-level model is XL 100 with a classic design, whereas the flagship model is the TVS Wego. However, Jupiter is the most popular TVS scooter in India. Scooty Pep Plus is specifically targeted towards the women riders and has a memorable history behind it. When it comes to women and scooters, no scooter model can define it better than Scooty Pep Plus.
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