BMW India will showcase the ‘Future of Mobility’ at the latest edition of India Art Fair which is being held in New Delhi between April 28 - May 1, 2022. The brand will display its first electric all-wheel drive vehicle BMW iX at the exhibition. In addition, the first all-electric MINI 3-Door Cooper SE will also grace the India Art Fair. Furthermore, besides the BMW iX and MINI Cooper SE, BMW India is displaying another much-awaited upcoming all-electric product. The company has been named as the ‘Presenting Partner’ of the India Art Fair.
BMW India will also showcase ‘The Future is Born of Art’ commission BMW iX car ‘Suno’ by artist Faiza Hasan. The BMW iX served as a canvas and inspired artists to reflect on the philosophy of ‘Sustainable Circularity’. Four selected artists were asked to submit proposals reflecting their unique interpretations of the theme. The winning design by Faiza Hasan will be reflected on the BMW iX as a car wrap and shown at the Fair. Mr. Vikram Pawah, President, BMW Group India said, “Art is a beautiful way of seeing the world as it was, is and will be tomorrow. More than ever, India Art Fair reflects a unique blend of art, creativity and a strong awareness of evolving socio-ecological sensibilities."
"In the same way, BMW Group’s pioneering vision is reflected through its vehicles. Our electric vehicles are an expression of a sustainable future. Just like an artist develops a work around a central theme, BMW Group develops its e-vehicles around the core of sustainability - in form, function and emotion. As Joy is reborn, we are excited to share our vision with the world. The BMW iX and MINI Cooper SE have already won the hearts of auto enthusiasts in India. We invite everyone to come and experience the face of progressive e-mobility at India Art Fair,” added Pawah.
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A mechanical engineering dropout by choice, Mayank has been in the auto journalism biz for the past 8 years. He is currently working as an Associate Editor at Droom Discovery and covering each and every aspect of the auto industry. He has worked with a plethora of renowned Auto brands in his illustrious career so far. Being a student of English Literature, his mantras of success are the Never-Say-Never attitude and self-confidence. Mayank likes to travel, read books and listen to music during his free time.
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