Hyundai India, in-line with Indian Government's 'Make-in-India' initiative, has rolled out the 1 Millionth SUV from its Chennai facility. In order to commemorate this historic achievement, the company has launched the ‘No.1 SUV Maker’ national campaign which will commence from today on mediums like TV & Digital. The campaign will be showcased in various impact properties like IPL among various others. Presently, the South-Korean automaker has four vehicles in its SUV portfolio namely Venue, Creta, Tucson and Kona Electric.
Hyundai has sold 1 Million locally made SUVs cumulatively across domestic and export markets with the Creta spearheading the line-up. Being firstly launched six years back in 2015, the Creta is the most successful Hyundai SUV ever with domestic sales of more than 5.9 Lakh units. In fact, the company has exported a whooping 2.2 Lakh units of the SUV to various global markets. Hyundai Venue has also been equally instrumental in the resounding success of the brand as over 1.80 Lakh units of the sub-compact SUV have been sold in less than two years. It is available with a myriad of segment-first offerings like BlueLink Connected Car Technology, 1.0L Turbo GDi petrol BS6 engine and 7-Speed DCT automatic gearbox.
Commenting on the landmark achievement, Mr. Tarun Garg, Director (Sales, Marketing & Service), Hyundai Motor India Ltd., said, “We are extremely grateful for the love and trust our customers have presented in Hyundai branded SUVs. As frontrunners in the introduction of revolutionary technologies, we continue to establish new milestones and redefine benchmarks across segments. With over 1 Million cumulative SUV sales in domestic and export markets, we have reiterated the promise of Make-in-India over nearly two and a half decades of our presence in India. This achievement also epitomises our manufacturing excellence and the unconditional admiration for Hyundai brand in India. Our journey towards SUV leadership was initiated by brands such as TUCSON, SANTA FE and TERRACAN. Now we have witnessed exponential growth in the segment with the launch of contemporary brands like CRETA and VENUE that have quickly gone on to become well established household names.
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A mechanical engineering dropout by choice, Mayank has been in the auto journalism biz for the past 8 years. He is currently working as an Associate Editor at Droom Discovery and covering each and every aspect of the auto industry. He has worked with a plethora of renowned Auto brands in his illustrious career so far. Being a student of English Literature, his mantras of success are the Never-Say-Never attitude and self-confidence. Mayank likes to travel, read books and listen to music during his free time.
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