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Ferrari’s CEO, Sergio Marchionne, recently stated that the company could probably reinvent the concept of a utilitarian vehicle but with a style more in sync with Ferrari. A Ferrari spokesman said, “With reference to recent speculation in the international press, Ferrari will not be launching an SUV.”
Chief marketing and commercial officer, Enrico Galliera, said, “We are not producing an SUV, because an SUV is not a sports car – it can be fast, but it’s not a sports car. We are not producing a four-door because, while a four-door can be fast, it’s not a sports car. Ferrari has to remain consistent, doing what we know to do, which is delivering cars that are able to deliver emotion – sportscars.”
The car, which will be launched in 2021, would rival Lamborghini’s Urus, Rolls-Royce’s Cullinan and Aston Martin’s DBX.