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Force Motors Limited originated as a joint venture between Bachraj Trading Limited and Germany's Tempo and was known as Bajaj Tempo Motors from 1958 to 2005. It is the flagship company of the Firodia Group, founded by the late Shri N.K. Firodia. The company is popular for commercial products like the Tempo Matador (the first diesel LCV in India), Minidor, and the Traveller. It has partnered with global manufacturers including Daimler, ZF, Bosch, and MAN over the last 5 decades.
Force Cars has recently launched 2 new models in India which have grabbed a lot of attention from the majority of consumers through their advanced features, stylish design, and unmatched performance, resulting in setting a new benchmark in the Indian market and having a competitive edge over its peers. The latest model Force Cruiser car price is 16.69 lacs and Force Motors Gurkha which are priced at Rs. 16.69 lacs and Rs. 18.22 lacs respectively.
When car models succeed in meeting the overall expectations of their target audience, they automatically become popular. The reasons behind their popularity include factors such as quality, price, features, performance, safety, fuel efficiency, etc., making them preferred ones. The popular models of the Force cars lineup include:
| Popular Models | Force Motors Gurkha and Force Motors Trax Cruiser |
| Latest Launches | Force Motors Trax Cruiser and Force Motors Gurkha |
| Most Expensive | Force Motors Gurkha (18.22 Lacs) |
| Affordable Model | Force Motors Trax Cruiser (Rs. 16.69 Lacs) |
| Upcoming Model | Force Gurkha 5 Door (17 May 2024), Force MPV, and Force Viano |
| Fuel Type | Diesel |
| Showrooms | 59 |
Force is one of the top car brands in India which is preferred by many car enthusiasts. This year Force is expected to launch 0 cars in different budgets with different specifications and features with undefined undefined to launch at a minimum expected price of ₹undefined and undefined undefined to launch at a maximum expected price of ₹undefined
The most affordable Force car available in India is Force gurkha. The price for the same starts from ₹ 16.75 Lacs and goes up to ₹ 18.00 Lacs . Moreover, Force gurkha is offered in undefined variants including 3 door 5 door . The key specifications of gurkha are mentioned below:
Engine:2596CC Power:138PS Torque:320NM Mileage:15KMPL
The latest Force car model of the year 2025 is Force gurkha that has already been launched in India with a starting price of ₹ 16.75 Lacs. It is currently one of the latest Force car models of the year 2025.
The price range of Force cars in India starts from ₹ 16.75 Lacs and goes up with the model and specifications the customer prefers.
Some of the most popular mileage efficient Force cars is Gurkha offering 15
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0Starting From
diesel
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manual
15 Kmpl
Force offers 2 models in India for sale which include 1 SUV and 1 MUV. The models are offered in 5 diesel variants. There are a total of 46 dealerships available across 46 cities in India as of April 2024.
Force Motors, which is a popular brand, though only has 2 models available, is capable enough of meeting the expectations of its target audience. The brand proceeds strategically in the market, having a clear mindset of whom to target and that’s how the price of the models has been decided. The Force car price falls within the range of Rs. 16.69 lacs to Rs. 18.22 lacs, targeting a specific consumer segment.
Here's a list of the Force car prices in India as per the variant:
| Model | Price |
| Trax Cruiser | Rs. 16.69 - 18.37 Lacs |
| Rs. 18.22 Lacs |
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