Mahindra & Mahindra has launched the new Bolero City Pik-Up at a sticker price of Rs 7.97 Lakhs (ex-showroom, Mumbai) in the Indian market. It comes with best-in-class mileage, segment leading payload capacity and cargo width, and best-in-class engine torque. Mahindra Bolero City Pik-Up gets a standard warranty of 3 years/ 1 Lakh kms. The SUV is aimed at the transportation needs of stand operators, small and medium scale businessmen and traders across India to ensure last-mile connectivity. The brand has sold more than 18 Lakh units of the Bolero till date.
The new Mahindra Bolero City Pik-Up rides on 15-inch wheels while the cabin boasts of a wider co-driver seat. Speaking on this occasion, Harish Lalchandani, VP-Marketing, Mahindra Automotive said, “Our deep focus on customer centricity and market insights has enabled us to develop products that are relevant and most suited for the versatile needs of our discerning customers. We are pleased to offer another addition to our hugely successful Bolero Pik-up range – the New Bolero City Pik-Up, highly suited for intra city transportation. Our constant endeavour to engineer and deliver best-in-class products on performance, reliability, and profitability has resulted in continued market leadership for Mahindra in the Pick-Up segment for the last 22 years.”