Maruti Suzuki’s premium retail network - Nexa, has completed 6 years of operations this month. To commemorate the occasion, Nexa has released the Nexa music season 1 finale song ‘Someone’s Watching Over’. This particular song has been composed by AR Rahman and Clinton Cerejo. It inspires the consumers to stay positive in the current challenging situation and look forward to a better and bright future.
Maruti Nexa: History
The first dealership of Nexa was inaugurated on July 23, 2015. The main aim to open this premium retail network was to offer a ‘global buying experience’ to Maruti customers. Furthermore, the automaker has also added 380+ Nexa outlets covering more than 234 cities across India.
Maruti Nexa: Product & Showroom
Talking about the Nexa product line-up, it includes a range of premium best-sellers like Ignis, Baleno, Ciaz, XL6, and S-cross. Each and every vehicle in Nexa is curated with the best of design, technology, and features for customer’s delight. Nexa has also launched its augmented reality showroom in January last year. Through this virtual showroom, customers can easily explore the Nexa products effectively and efficiently in a digitized format.
Driven by innovation, NEXA marks the first initiative by an automobile company to go beyond selling cars and create new formats of car buying experiences. It is our constant endeavor to keep reinventing to deliver the NEXA experience to ever-evolving customers in the field of automobile and lifestyle. With over 380 showrooms across the country, NEXA has helped us attract a new set of customers who were earlier not considering a Maruti Suzuki vehicle. The milestone of 6 years and 1.4million customers is a testimony of the trust that our customers have shown us, over the years,” as commented by Shashank Srivastava, Senior Executive Director, Marketing and Sales, Maruti Suzuki India Limited.