Kia India has announced that the Seltos SUV has crossed the 2 Lakh units sales milestone in the country. This is the third back-to-back milestone for the South-Korean brand in the Indian market as it celebrates completion of two years of operations. Besides Kia Seltos breaching 2 Lakh sales, the company has sold more than 1.5 Lakh connected cars in the domestic market. Kia Seltos SUV has been the best-seller for the brand as it has contributed to over 66 percent of the overall sales in India.
Kia further stated that over 58 percent of the Seltos sales come from its top variants while the automatic variants of the SUV contribute to more than 35 percent. Nearly 45 percent of the total Seltos sales were for the diesel variants. Furthermore, the newly launched iMT variant of the SUV has also seen a lot of traction in less than four months of its launch. As far as the connected car sales milestone of 1.50 Lakh units is concerned, Seltos was the spearhead once again with a massive chunk of 78 percent, followed by the Kia Sonet at 19 percent. Majority of the buyers looking for a connected car in the Indian market gave preference to Kia Seltos HTX 1.5 Petrol.
Speaking on the milestones, Mr. Tae-Jin Park, Executive Director and Chief Sales & Business Strategy Officer, Kia India said, “Success milestones are always a huge boost to motivation as it enhances our passion for serving customers better. These back-to-back milestones are a testament to our commitment to bringing a revolution in the auto industry and catering to the new age, young-at-heart dynamic buyers with class-leading premium products. The Indian PV market is undergoing a transformation due to changing customer trends, increased desire for the latest features, and cutting-edge connected-car technology. We have made a conscious decision to launch game-changing products in popular segments introducing customers to a whole new experience of owning a Kia. Witnessing such immense love and trust for brand Kia in just two years is truly humbling for us.”