The company’s latest concept tyre, showcased at the 2018 Geneva International Motor Show, is the
company’s solution for “cleaner, more convenient, safer and sustainable urban mobility”. The
‘Oxygene’ concept features living moss that’s growing within the sidewall, which absorbs and
circulates moisture and water from the road’s surface, allowing photosynthesis to occur, which in
turn release oxygen. The World Health Organisation (WHO) data has stated that more than 80
percent of people who live in air pollution-measured urban areas breathe polluted air that exceed
WHO limits for air quality.
“With more than two-thirds of the world population expected to live in cities by 2050, the demands
on transport networks in urban environments will increase substantially,” said Chris Delaney,
president, Goodyear Europe, Middle East and Africa. “Smarter, greener infrastructure and transport
will be crucial in addressing the most pressing challenges of urban mobility and development.”
The company is focussing on reducing material waste, emissions, and energy loss.
“Like the concept designs Goodyear has presented at Geneva in the past, Oxygene is meant to
challenge our thinking and help drive the debate around smart, safe and sustainable future mobility.
By contributing in this way to cleaner air generation, the tyre could help enhance quality of life and
health for city-dwellers,” Delaney concluded.