Improved sales numbers in November 2017 show that customers are slowly opening up their wallets again. Demonetisation last year led to a massive cash crunch across the nation and customers focused more on purchase of essential commodities, affecting the demand for automobiles.
Maruti Suzuki, reported sales of 1,44,297 units in November, which is a rise of 14.3 percent and is en route to its best-ever sales for a fiscal year. In fiscal 2017 (April-March), the company sold a total of 11,01,900 units. With four months of FY2018 left, the company has sold 11,87,735 units, recording a growth of 14.6 percent. The company is currently targetting two million sales annually by the year 2020.
Hyundai is in second place, and the carmaker sold 44,008 units in November, marking a 10 percent year-on-year growth. The third-generation Hyundai Verna has sold a cumulative 15,534 units in just over two months until October 2017. Tata Motors outperformed Mahindra, the company sold 17,157 units compared to 12,736 units in November last year, thanks to cars like the Tiago, Hexa, Tigor and the Nexon. Tata recently rolled out the 10,000th Nexon from its Ranjangaon facility, where it has ramped up production to meet demand.
Mahindra & Mahindra sold 16,030 vehicles in November 2017, while Toyota Kirloskar Motor (TKM) sold a total of 12,734 units.
Honda Cars India has sold 11,819 units in November 2017 and has seen 47 percent year-on-year growth. The WR-V for Honda has sold the most, with 3,521 units, followed by the popular City (3,315), Jazz (2,039), Amaze (1,976), BR-V (793), Brio (154) and CR-V (21).
Ford India launched the facelifted EcoSport on November 9. The company registered total domestic sales of 7,777 units against 6,876 units in the same period last year.