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Japanese carmaker Honda launched the Brio in 2011 and it grabbed many eyeballs due to its small size and cheerful character. Unfortunately, these traits of the car did not reflect on the sales sheets of the company. The small car was unable to make an impact on the small car segment.
The car struggled in the market since its launch and in recent time the sales kept on decreasing steadily. The manufacturer only produced 120 units of the hatchback in August and 102 units in September. The sales figures for these two months stood at 157 and 64 units respectively, hence the company decided to halt the production of the car.
Other Honda cars like Amaze and WR-V crossover are made on the same platform as the Brio but they are doing well in the market. Honda will not launch the second generation of the Brio in India.