2020 New-Gen Mahindra Thar to Ride on CEAT Tyres

2020 Mahindra Thar official launch will take place on Mahindra's 75th Anniversary on October 2, 2020
  • Published On: 21/08/20
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Mahindra Thar

News Highlights

  • CEAT will supply tyres for Thar’s variants 16-inch and 18-inch variants
  • CEAT’s CZAR AT tyres are specially designed for the Mahindra Thar
  • CEAT tyres will come with special tread compound and panther paw pattern

CEAT Tyres, India’s leading tyre manufacturer, has announced its association with Mahindra for the 2020 new-gen Thar in the country. The Indian automaker premiered the next-gen Thar on 15th August. Mahindra Thar won the hearts of the automobile enthusiasts since its arrival in 2010. The 2020 Mahindra Thar will be launched in two variants: 16-inch and 18-inch tyre size. CEAT will be the official tyre supplier for both the SUV models. CEAT’s CZAR AT tyres are specially designed for the Mahindra Thar keeping in mind the aggressive styling and design of the SUV. 

CEAT Tyres

CEAT Tyres will give the Mahindra Thar users control and manoeuvrability on different terrains. The CZAR AT 255/65R18 will come with raised White Sidewall Lettering making the CZAR AT, the first OEM fitted tyre in India to come with this feature. CEAT tyres will come with special tread compound and panther paw pattern providing better grip for Mahindra Thar on and off-road conditions. CZAR AT’s special tread groove profile gives superior control at the corner. The unique Rim protector feature protects the tyre’s sidewall from damage and extends the superior capability to negotiate tough terrains. 

Mr Amit Tolani, Chief Marketing Officer, CEAT Tyres Ltd said, “We take pride in our association with Mahindra which has grown over the years. We have come a long way since our association for TUV 300 in 2015 and now we collaborate again for the new and iconic Mahindra Thar. This partnership is a testimony to our unswerving commitment to offer best in class products for best in class vehicles.” 

The official launch of the new-gen 2020 MahindraThar is on October 2, 2020, in the Indian market. The bookings and deliveries of the popular off-roader will start following the launch. Price isn’t revealed as of now but we can expect the base model to start around Rs 10 Lakhs (Ex-Showroom, India).

Read Also: Audi RS Q8 Launch in India on August 27, 2020

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Abhinav Smith
Author Abhinav Smith

Giving emotions to the machines, Abhinav Smith loves to write on automobiles which is his undying passion. Currently working as an auto correspondent at Droom Discovery, he is an ardent fan of machines and Manchester United in equal measure. He pursued Engineering as a degree but took up writing as a career like many of his peers. Abhinav has 5 years plus of experience in the writing field.

  • Published On: 21/08/20
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